In this digital world, users are expecting more seamless and instant experience, regardless of how they are engaged with you. With right tools, you can deliver this type of experience to them. If we go a few years back, to achieve this was very easy. You only had to be in office, talk over the… Continue reading 3 Important Components of Omnichannel Experience
Today companies are approaching customers directly to know their needs and demands. They are trying their best in getting the customer’s pulse. Marketers are using customer profiling method to classify the data that they got. Customer profiling is a method in which data is classified by keeping some factors into account. That is based on… Continue reading Create Customer Persona by Creating Customer Profiling
Every time, when you try to access data and resources from the server, a web-authentication process goes behind the scene. The authentication process is to prove that you are the authenticated user who has the permission to access data. The process simply adds security to your data. Basics of Authentication: Whenever you try to exchange… Continue reading Need of Two-Factor Authentication for Your Authentication:
Driving and managing customers identities are one of the most common problems that businesses are facing today. With many techniques like social login, single sign-on, traditional forms, they are able to collect data but the real problem lies in managing it. Most of the companies are managing their customers data and credentials in-house rather than… Continue reading Why In-House IAM Platform is Not a Perfect Solution?
As a business owner, I know you have lots of websites. And users need to authenticate each of your websites. Very time consuming, right? Users have to waste lots of their time in authentication process. Additionally, they need to create username and password for each of your website and above from all, they have to… Continue reading Why You Need Web Single Sign-On for Your Websites?
Nothing is greater than not having to do stuff, right? Well, Single sign -on (SSO) is a solution that allows users who are already logged-in to their systems to use their other integrated resources and applications without entering username and password again and again. Single sign-on offers many benefits to both users and IT… Continue reading Is It True that Single Sign-On Saves Time?
The relationship between customer and business totally depends on the fact that how well they know each other. Today customers need more personalized experience. Businesses are trying many methods to get customers data so that they can make policies according to them. But the question is how can they convince customers to provide their personal… Continue reading Importance of Customer Data and How to Get It